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Thursday, April 19, 2007

Anti-Immediate Gratification: How To Stop Impulse Buying

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We all love to buy things, but I know I would get rich much sooner if I would follow of a few of these simple rules.

Exercise mindfulness. Ask yourself, "Why do I want this? Why do I need to purchase this now instead of a week from now?" Try to discover what is motivating you to make the purchase, and try to find some other way to fulfill this urge.

Remind yourself of larger goals. I've struggled with my weight all my life. Whenever I'm tempted to eat something bad, I ask myself, "Will this help me or hurt me?" The same question can be asked when you're about to make an impulse purchase. Will your new toy bring you closer to your goals or move you further away?

Use the 30-day rule. When you feel the urge to splurge, stop. Put the item down. Go home. Write down the name of the thing you want, its price, and the store where you found it, and then post it someplace obvious. If you still want the item after a month, purchase it.

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