Sony UK Boss: PS3 is Next-Next-Gen

Please. God. Make them stop.

Many people are saying we're now joining the next-generation console era, but I believe we've stepped over the current next-gen to create the real next-generation.

That's Sony UK boss Ray Maguire.

All of those things are part of moving from the PlayStation 2 era to the PlayStation 3 and leaving behind all of the middle products that are in the market place right now, which clearly don't compare in terms of technical prowess

Still Ray. His PR minder must have been taking a piss.

We're not hooked into a world which was technologically average two years ago. You can't compare the two. If you're comparing the two we would have had the same technology and we'd be at the same price - we're not.

Somebody get him a pillow and a stiff, cold drink. He's got LAUNCH DAY FEVER. Needs to lie down.